Universal Standard Presents: Seattle Female Founders Discussion
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KATIE BOFSHEVER

Design Partner, GV

As VP of Digital Media at GV, Katie Bofshever crafts innovative and creative solutions for the digital space, specializing in minority consumers.

2:00pm

Understand

Lightning Talks on Business Goals

Learn to understand and tackle problems from many different points of view. Discussions should highlight business goals, success metrics, technical capabilities and potential challenges, and relevant user research.

Universal Standard Presents: Seattle Female Founders Discussion

Join US for drinks, light bites and a night of discussion as we host female founders Kiko Eisner-Waters of The Cura Co, Cara Ingham of andieanderin, and Suzanne Vetillart of Boma Jewelry for an intimate conversation about the realities, triumphs, and challenges of building a brand.   Each speaker will feature a special pop-up available to shop that evening.

Dec 
13
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Dec 
14
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7:30PM
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10:30PM
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The Minimal NYC

Introducing The Minimal NYC. An app that connects you to people who are willing to trade lives. For real. Ever wonder what it’d be like to be a music teacher in Nashville? A children’s book illustrator in Brooklyn? A human rights activist in DC?


It’s a social network that facilitates real life swaps: you go to someone’s city, live in their home, hang with their friends and family, do their jobs, attend their events and activities. Yes, it’s totally intense… and it’s totally thrilling. Call us crazy, but we don’t think the best memories are made in the comfort zone.

 
Come check us out at the party (and sign up for The Minimal NYC account at one of our stations while you’re at it). Bottom line: it’s a startup launch. Good times will be had by all.

Speakers

Kiko Eisner-Waters

Founder The Cura Co.

The Cura Co. is the brainchild of Kiko Eisner-Waters who sought to curate an art gallery and design boutique to highlight woman-made, sustainable, artisan goods from all around the world. Located in the Central District, The Cura Co. is committed to cultivating more socially conscious consumers and connecting people through the origin stories of its merchandise.

Cara Ingham

Co-Founder andieanderin

andieanderin was created to celebrate women, share their stories, and advocate for women’s rights. Each silk pussy bow necktie is inspired by influential women from history and today.  In addition to celebrating the women they feature in their collection, they also give back by donating a portion of each necktie sale to a rotating list of charities that support women and girls.

Suzanne Vetillart

CEO Boma Jewelry

Boma makes ethical jewelry that’s affordable and practical to wear everyday. Suzanne is leading Boma into the next decade with a focus on sustainability and transparency.  Boma aims to be a trusted company that leads by example through clarity and demonstrating tangible examples of how they make and source their products.

Agenda

10:25am

Define

Jessica Annas Defines the User Journey

We’re capturing more data than ever before. And we’re doing it more precisely. But we’re still not using data to its full potential. Used well, numbers can teach us about each other, inspire our creativity and help us take risks and innovate in our work.

12:00pm

Diverge

Ashton Ajayi Discusses Diverge Methods

Ashton Ajayi of Pixel Palace will explain how marketers can use our insights and knowledge about the customer to influence and improve the bigger business strategy.

“Design is not making beauty, beauty emerges from selection, affinities, integration, love.”

Louis Kahn

The Minimal NYC

Architect

Universal Standard Presents: Seattle Female Founders Discussion

Join us for a startup launch party for The Minimal NYC, with good music, unlimited drinks, BBQ buffet, lots of free stuff, and strangers that might become the new you.

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As the novel coronavirus (COVID-19) continues to have an impact in our Seattle community, we have made the decision to postpone this event. Thank you for your understanding.